best email marketing software

5 Best Email Marketing Software for 2018

Looking to create and send targeted email campaigns to your customers? Email marketing is a core part of your marketing strategy and needs to be done right. One of the key decisions you will need to make is selecting the best email marketing software for your needs. Here is a list of the top 6 email marketing software in the market.

1.      MailChimp

This is one of the most robust email marketing software. It offers a free option that comes with segmentation, A/B testing, eye-catching templates, and so much more. With the paid option you get custom branded emails, analysis reports for a great price. The premium options range from $10 to $199 per month.   MailChimp is a great option for new businesses looking for email marketing software. There is a free forever option with a limit of 2000 subscribers and 12,000 email every month. Overall, MailChimp is a all rounded email marketing software that’s feature-rich and user-friendly. Whether you’re looking to get started with email marketing or are just looking to increase conversations with reporting tools and scheduling, you can’t go wrong with MailChimp.

2.      Constant Contact

This marketing software enables users to diversify their campaigns with surveys, promotions, and events. The platform offers a variety of email formats that are fairly priced and easy to use. If you’re looking to add variety to your email marketing campaigns, then you simply can’t go wrong with Constant Contact. The base plan starts at $20 and is limited to 500 subscribers. It comes with unlimited customer emails, lists for targeted campaigns, analytics, and hundreds of apps. Constant Contact is a great option for any business that needs basic email marketing. It also comes with world-class customer support to guide you every step of the way.

3.      Drip

This is an email marketing software that’s tailored for e-commerce businesses. It helps increase conversion rates and plans range from $0 to $99 a month. Drip helps to target customers based on brand engagement, email interactions, and the possibility of conversion. The free version comes with a restriction of 100 subscribers. Drip features robust integration, automation, tracking, and reporting. These features are available for all plans. You can optimize list segmentation and boost your conversion rates by using advanced automation, tags and, personalized messages. Drips strongest selling point is its “Workflow” feature that allows users to simplify complex automation.

4.      ConvertKit

This software is designed by bloggers to cater to the huge blogger market. ConvertKit is a subscriber-centric email marketing software that helps increase conversions. It features unlimited, customizable forms, automation, tags, and segmentation tools. If you have a blog, then this is probably one of the solutions you should consider. Pricing starts at $30 a month.

5.      ActiveCampaign

This software offers email marketing packages ranging from $9 to $229 per month. It comes with advanced personalization tools to help increase your conversion rates. It has an intuitive and easy to use interface with customized tools and excellent support. Overall, Active Campaign comes with robust features at a great price.

For some amazing tips to help you boost your email marketing conversion rates, talk to the experts at www.seovancouver.ca.

7 Things to Include in Your Overnight Bag When Moving

Moving from one home to a new one can be one of the most overwhelming tasks for anyone. Whether you are moving cross-country or just across the city, it is important to make proper plans to ensure that your move is a success. One of the things you need to make plans for is an overnight bag. This is the bag where you put all the essentials you need before you can completely unpack and settle in your new home. The day you finally move is one of the most tiresome days you will experience. The last thing you need is to have to go through moving boxes looking for everyday items you cannot do without. Here are packing tips for moving to help with your overnight bag.

1.      Clothes

Credit: Pixabay

When packing your overnight bag, it is important to make considerations for clothes. You will need a change of clothes the next day and you may not have unpacked your wardrobe. Make sure to include appropriate attire for the next day. This may be work clothes or some comfortable clothes for staying home to unpack the next day.

2.      Medication and Toiletries

Credit: Pixabay

You need to include medication and toiletries in the bag. Things in this category include toothpaste, toothbrushes, razors, deodorant, toilet paper, shampoo, and any other everyday supply in this category. It is also important to include any prescription medication or painkillers. This way, you will not go rummaging through boxes looking for these things.

3.      Towels and Shower Curtains

Credit: Pixabay

One of the things you will definitely want to do after a long day of moving is having a long, hot shower. Besides the shower gel, you also need to include a few towels and your shower curtain in your overnight bag.

4.      Utensils and Paper Plates

Credit: Pixabay

You will need to eat during your first night in your new home. Unless you hired a very efficient Toronto moving company, chances are that you will not unpack your kitchen on your first night in your new home. One of the most important packing tips for moving is ensuring you include utensils and a few paper plates in your overnight bag. This way, you can save on time by having food delivered as opposed to going out to eat.

5.      Your Accessories

Credit: Pixabay

Also, make considerations for your accessories when packing an overnight bag. These accessories range from cell phones to chargers and other small things that you need every day. Pack the small things that can be hard to locate in boxes. This way, they will be within reach if you need them.

6.      Important Documents

Credit: Pixabay

These are some of the most important things to include in your overnight bag. Make sure you have your important documents in your overnight bag. This way, you will know where to get your lease documents or other important documents should you need them before you finish unpacking. Also, keeping them in your overnight bag is the easiest way to ensure that they are safe.

5 Best Paid Tools For Your SEO Check Up

The right set of tools are very important for performing Search Engine Optimization (SEO) of any site. They provide data and insights to help you take better decisions related to the strategy and overall direction of your SEO. Without right tools you’re like a soldier who doesn’t have the weapons – he may have all the knowledge to win the war, but in the end he’ll be killed! To save you from such a situation here we’re going to talk about top 5 paid SEO tools (good things never come for free) that can help you check up the state of your SEO efforts easily. Let’s get started:

#1. Ahrefs

ahrefs
Source: ahrefs.com

Ahrefs has got its own index of live links combined with powerful SEO tools that can be used to extract precious data that you won’t find anywhere else. For example, it generates a score called Ahrefs rank that is similar to Google’s Page Rank but special in its own ways. Another special feature is Batch Analysis, which allows users to extract reports on several URLs/domain names at the same time. The reports, once generated, can also be exported to CSV files. The Lite plan of Ahrefs starts from $99, and the top of the line plan (called Agency plan) costs as much as $999. Agencies offering SEO services in many Canadian cities (i.e. SEO service in Vancouver, www.seotoronto.company, Ottawa SEO services etc.) use it for their research and analysis.

#2. Open Site Explorer by Moz

Via Moz.com

If you want to do a thorough analysis of any site’s inbound links, there’re few tools better than Open Site Explorer of Moz. The tool quickly provides you a list of all inbound links for any particular site/URL, and you can download detailed reports based on that list in CSV format. Top pages, linking domains, link profiles and anchor text can also be seen easily by using this tool. It’s simple, yet sophisticated in its own way. A few free searches are provided per day, but if you want to fully utilize the potential of this tool then it’s included as part of Moz Pro, which costs $99 per month.

#3. SEMRush

Via semrush.com

The focus of SEMRush is on competitor analysis, but it also provides a number of other tools that you may need. Position tracking, link analysis, keyword research, side-by-side domain comparison, site audits, advertising research tools, organic research tools, and a lot more is available with this suite of tools. The pricing starts from $99 and goes all the way up to $399. There’s also the option of enterprise plans for large enterprises.

#4. Majestic SEO

Majestic
Via Majestic.com

This backlink and site explorer toolkit called Majestic SEO comes in 3 different plans: Lite, Pro and platinum. While Lite plan costs only $49 per month, Pro and API plans cost $99 and $399, respectively. The toolkit provides you detailed reports on citation flow, keyword analysis, backlink history and link profile of a site. The best part is that you can also use it to compare the link profiles of two sites side-by-side by using its ‘Link Profile Fight’ tool.

#5. Screaming Frog SEO Spider

Via www.screamingfrog.co.uk

This simple tool allows you to crawl any website’s links, images and code to figure out areas that require attention for better SEO. You just install it, launch it and with the click of a button it brings you a complete list of issues that may be hurting the SEO of your site. The data collected by it includes meta tags, redirects, headers, inbound links, outbound links, anchor text and follow/nofollow links. It can also generate an XML sitemap for your site, if needed.

Conclusion

So these are the top 5 paid SEO tools that you can buy to optimize your site for better rankings. You won’t regret putting your money into them because they’ll serve so many purposes for you that the cost will be completely justified by the rankings of your site. Choose them according to your preferences, and if you’ve used any of them share your thoughts about it in the comments.

change locks on house

The 6 Reasons for Changing Your Locks

There are plenty of reasons for changing your locks. However, most people never think about doing it even in dire situations. Not changing your locks when you should will make you vulnerable to burglars and other criminals.  Here are some of the reasons you might want to change locks on house.

1.      Change of Employee

Change of Employee
Credit: Pixabay

Have employees at your home?  They could be babysitters, gardeners, cleaners, or other persons that you may have given a key for accessing your home. You can never be sure whether they made copies of the key. You don’t want to risk them coming back to clean you out. For this reason, it’s a good idea to change the locks for the doors they had access to.

2.      Losing a Key

 Losing a Key
Credit: Pixabay

Have you lost your keys? Do you realize that it’s possible that someone who knows your house may have taken them and has ill intentions? You should consider replacing the whole locking system to prevent theft or a break in. there are tons of cases reported to the police where lost keys ended up in the wrong hands and resulted in a robbery. Make sure to replace your locks every time you lose your keys.

3.      House Remodeling

House Remodeling
Credit: Pixabay

When remodeling your house, you might be required to hand over a copy of your keys to the contractor. While your contractor may be a trustworthy individual with whom you’ve worked with for years, you cannot control what they do with the keys. There’s a possibility they may give them to their workers or other people that are unknown to you. For this reason, you should make a point of replacing your locks after they are done with the remodel.

4.      Moving into A New Home

Moving into A New Home
Credit: Pixabay

This is one of those times when you must change locks. It’s often hard to tell whether the previous occupant of the home turned over all the keys they ever made. Someone you don’t know having the keys to your home should be enough to make you uneasy. Change locks on house as soon as you’ve moved in. You can contact a locksmith near you to help with this.

5.      Divorce

Divorce
Credit: Pixabay

Separation from a loved one through a divorce can be a difficult time. However, you need to do what needs to be done. One of those things is changing your locks. You don’t want a bitter spouse coming back into your home and stealing some of your possessions in a bid to get back at you. It’s best to take a proactive approach especially if the divorce was bitter. Your ex-spouse is someone who knows you inside and out and they may be able to cause untold damage if left to their devices.

6.      Break-Ins

Break-Ins
Credit: Pixabay

After your house has been broken into, the first thing you need to do is change your locks. It is possible that the burglars still have a spare key of your house or may have made away with one after they forcefully broke in. Call in a locksmith to help repair any damage caused by the burglars and let them help replace your locks as well.